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Web Design and Digital Strategy Tips for Businesses.

How to Optimize Your Business on Google

How to Optimize Your Business on Google

Discover how to optimize your Google Business Profile and boost your local ranking with these 5 actionable tips. Learn strategies for improving visibility, attracting more customers, and growing your small business online.

Dominican Sisters of Sinsinawa

Dominican Sisters of Sinsinawa

Discover how Fluid Minds partnered with the Sinsinawa Dominican Sisters to modernize their online presence, enhance user experience, and boost community engagement. From building a user-friendly website and Events Management System to integrating secure online donations, explore how tradition meets innovation in this successful digital transformation.

Planning the Content for your Website

Planning the Content for your Website

Planning your website’s content is one of the most critical steps in creating an effective online presence. Whether you're building a new site or revamping an existing one, the content you choose to include will play a significant role in attracting, engaging, and...

Choosing the Perfect Domain Name for Your Website

Choosing the Perfect Domain Name for Your Website

Your domain name is one of the most critical aspects of your online presence. It’s the address where visitors will find your website and often the first impression potential customers will have of your business. A well-chosen domain name can contribute to your brand’s...

What is a brand?

What is a brand?

What is a brand?  Your businesses brand is what people think of or visualize when they hear your business name.  It is an expression of the unique characteristics which represent your business.  The key to successful brands are those that are authentic,...

Web Accessibility: The Opportunity and the Challenge

Web Accessibility: The Opportunity and the Challenge

What is Web Accessibility? The Web is a central tool in most of our lives. The incorporation of the Web into our daily lives is why Web Accessibility is increasingly important. Consider the use of the web in education, commerce, health care and social inclusion....

Do your website visitors feel safe?

Do your website visitors feel safe?

As a business owner, it's important to ensure our visitors are safe when they interact with our business both in person and online.  Security and privacy are at the top of our minds as we browse, shop, and conduct business online. What is SSL? One way to ensure your...

Does Your Website Respond to Your Customer?

Does Your Website Respond to Your Customer?

As a business owner you pride yourself in responding to your customer's needs, but does your website reflect this responsiveness? A recent survey suggests that over 51% of the time an average adult spends on the Internet is done from a mobile device. This means a good...

Website Holiday Readiness Checklist

Website Holiday Readiness Checklist

The busy holiday season is almost upon us. Is your website ready? Regardless if you have an e-commerce site, standard business site, or membership site, you are likely to receive more traffic this time of year. When Aunt Marge is ordering that great Christmas sweater...

Do mobile users love your website?

Do mobile users love your website?

With the majority of Internet browsing taking place on mobile devices it's more important than ever to ensure your website looks great on all kinds of devices. The only way to truly test this is by getting your hands on the devices.  With so many devices on the...

5 Keys to Successfully Working Remote

5 Keys to Successfully Working Remote

I have been working remotely from a home office for about 4 years now. Recently I was talking with a friend who just started working from home. I was reminded of the concerns and obstacles that one faces during the transition from a traditional office setting to a...

Is it time to redesign your website?

Is it time to redesign your website?

How do you know when it’s time to redesign your website? You know the signs indicating your house is in need of a remodel. The room with dark brown paneling on the walls or maybe the kitchen lined with laminated cabinets and Formica countertops. But how do you know...

Favicon is a ridiculous word

Favicon is a ridiculous word

Recently I received this response from a client. He is right, favicon is a ridiculous word. But it is an important little detail you need for your website so let's figure out what it is. A favicon is little square image associated with your website. It helps users...